Archive | June, 2010

World’s Best Subject Line – Part 1

Learn to write email subject lines that readers can’t resist. If you’re like me, you probably strain over what to put in the subject line of your e-blasts. You ask yourself: “What will compel people to open it and not delete it?” “How do I make sure my email passes safely through spam filters?” “Is there […]

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World’s Best Subject Line – the Exciting Conclusion

How to write subject lines that draw readers in deeper.  Hope you had a relaxing Memorial Day – and didn’t check your emails too much. Okay, maybe just the ones with the really great subject lines. Speaking of which, here is the follow-up to Part I of my list of tips for writing subject lines […]

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